Happily Whatever You're After
Branding and conceptual concept for Disney Springs, new tagline and connective feeling to Disney in a fresh and exciting way.
Project
Consumer Campaign
Client
Disney
Year
2018

Modern day meets classic stories
Disney Springs is home to a kind of magic that is different than the parks. It's one that's indulgent, fantastical, and endlessly entertaining. This campaign invites Guest to experience sophistication, charm, and classic characters in a fun and modern way. Showcasing the dining, shopping and entertainment with a hint of irresistible temptation, because you deserve to treat yourself, because Disney Springs is the placece where you will find "Happily Whatever You're After"
Ella
:30 | Streaming
A modern day Cinderella story takes place at Disney Springs, Ella meets her
prince but nothing better than ending the night with your friends.

Incredibles
:30 | Streaming
Super human and making their way around Disney Springs, this family is having an incredible time enjoying all that Disney Springs has to offer.

Alice
:30 | Streaming
A modern day Alice in a Wonderland of Disney Springs, explores the world around her one tasty bite at a time.




